OpenX provides this infographic that discusses the details of the advertising industry across multiple media types. TV, print, Internet, radio, and mobile are all competing in the grand scheme of things and understanding their effects and return on investment can allow advertisers to make wise decisions. Likewise, content providers can partner with those advertisers for a mutually beneficial relationship if the content provider knows what the advertiser is looking for.
Check out the infographic embedded after the jump (click image for larger).
Image source: OpenX Blog